In less than two weeks, Capitola will give a warm welcome to Target as they open a new store in the Capitola Mall. Though new to the area, Target is no stranger to community engagement and partnering with United Way. Since 1962, Target has made community engagement and corporate responsibility hallmarks for their brand. For nearly 10 years, local Target stores have partnered with United Way of Santa Cruz County in hosting annual campaigns and volunteering in the community. Their goals to increase the high school graduation rate, help families live healthy and balanced lives, increase community service and reduce impact on the environment align with United Way's goal of creating opportunities for a better life for all. On behalf of United Way of Santa Cruz County, we welcome Target to the CommUNITY and thank you for bringing lasting change to Santa Cruz County!